EASY MIX 

Easy Mix manufacture a range of premium premixed building products sold through major retail and trade channels across Australia, including Bunnings. When you're on the shelf next to every other concrete and mortar product in the country, your packaging needs to work hard.

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Over the course of our relationship, I've had the privilege of designing across the full Easy Mix brand ecosystem — from retail packaging and the Bunnings concrete range through to expo stands, point of sale display advertising, trade flyers and staff training modules. Every touchpoint designed to be consistent, clear and shelf-ready.

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This is the kind of project I genuinely enjoy — a product that needs to speak to both the seasoned tradesperson and the weekend DIYer, all while sitting cleanly on a busy retail shelf. Getting that balance right takes more than good design. It takes understanding the brand, the buyer and the brief.